Blogs for the Cannabis Industry

Navigate the evolving world of cannabis branding, blogs, marketing, & trends with expert-driven articles & analysis.

Unlock actionable advice & in-depth thought leadership on cannabis marketing, branding, SEO, & content creation.
BCNA’s blog posts are designed to help your business stand out & stay ahead in a rapidly changing industry.

Chocolate grave with tombstone reading "DEAD ON" and sign saying "RAD ABIVES," set in a nighttime cemetery scene with a full moon.
Woman pointing at skin with drawn sun and mole, illustrating cannabis study on skin cancer cell effects.
Senior man analyzing cannabis extracts with a laptop and test tube, representing the secret sauce for effective SEO in the cannabis industry.
The Sweet Taste of a Website That Works

When your website runs smoothly, it’s like biting into milk chocolate—rich, clean, satisfying. But when it is broken… It’s rot. Dead links. Missing images. Pages that load like they’re dragging through mud.

That’s not a brand—it’s a corpse. Let’s bury it now.

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Cannabis Kill Skin Cancer Cells, Finds Study

A recent in-vitro study reveals promising outcomes as a cannabis extract demonstrates effectiveness in decelerating the growth of melanoma cells.

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The Secret Sauce Your Competitors Hope You Don’t Use

When you type something into Google, how often do you click past page one? Almost never, right? That’s why SEO for senior business owners is the secret sauce behind every successful online presence.

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Detective examining files with a magnifying glass in a dimly lit office, symbolizing the search for missing links and solutions in digital marketing.
Senior woman in a green shirt, looking thoughtfully upwards, symbolizing wisdom and insight in the context of marketing and copywriting discussions.
Mysterious figure walking down a dimly lit alley at night, evoking a sense of intrigue and suspense related to digital marketing challenges.
The Case of the Missing Link

A Digital Horror Story

Ahhh… gather ‘round, brave souls. Tonight, I whisper of a sinister mystery lurking in the very bones of your website. A link once there… now gone. Vanished. Evaporated into the mist like a ghost with unfinished business. And with it? Your customers. Your traffic. Your conversions. All gone, too.

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CBD and Joint Health: Unlocking Relief Naturally

When you are sprinting around trying to get everything done during this holiday season, don’t overlook your health. A little extra protein keeps you feeling alert, feeds the blood, and stressed-out muscles. (I eat a hard-boiled egg.) But even when you are caring for your health, 

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Backlinks: The Alleyway to Website Success

Unleash unparalleled potential in your SEO strategy by strategically integrating backlinks and SEO-friendly keywords for a powerful impact.

Deep-rooted connections between SEO and backlinks, boosted by effective keyword usage, 

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Ninja silhouette seated with a sword, symbolizing stealth and strategy in digital marketing and SEO.
Interior of a cannabis dispensary featuring a prominent green cannabis leaf mural, illuminated display cases showcasing cannabis products, and framed botanical illustrations on the walls, reflecting the theme of CBD and joint health.
Illustration of two stylized human figures with highlighted nervous systems in vibrant colors, set against a green background with cannabis leaves, representing the connection between the endocannabinoid system and health.
Unleashing the Power of Keyword Mastery in Digital Marketing

Stealthy SEO Sensei: Harnessing the Power of Keywords

In the ever-evolving world of digital marketing, SEO is a formidable weapon every business must wield to succeed. However, relying solely on SEO is like entering a ninja battle armed with a single throwing star; it’s simply not enough in the long run.

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The Power of SEO for Your Business Website

In today’s digital landscape, having a well-optimized website is crucial for business success. Search Engine Optimization (SEO) is the key to making your site visible to potential customers, driving organic traffic, and increasing sales. Here are a few straightforward SEO strategies you can implement to enhance your website’s performance, even with basic computer skills.

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Your Endocannabinoid System: What It Is, How It Works, and What It Means For YOU

There are lots of different opinions on cannabis and hemp and their relationship to us in our endocrine systems today. What most don’t know or understand is how closely cannabis and the cannabinoids held within the plant systems are related to our own bodies. 

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Smiling male dispensary employee wearing a cannabis-themed apron, engaging with customers in a modern cannabis shop filled with product displays.
Cannabis plants decorated for the holidays in a dispensary, showcasing festive ornaments and a welcoming atmosphere for cannabis branding.
Group of diverse senior business owners, including a woman in a white dress with a cannabis leaf design, posing together, symbolizing cannabis branding and community trust in the industry.
How Dispensaries Build Cannabis Brand Trust — Without Being Boring

If you think cannabis brand trustis built by saying “we care about quality,” congratulations — you just wrote the same snooze-fest tagline as 800 other dispensaries.

Let’s talk about trust the way Budz sees it:
Trust = receipts. And not the crumpled weed bag ones. The proof-you-know-your-sh*t kind.

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Top 5 Holiday Cannabis Branding Moves Dispensaries Should Make Now

The holidays aren’t just about peppermint bark, ugly sweaters, and pretending you like Kelly from accounting. In cannabis, this season is prime time to flex your holiday cannabis brandingmuscles and remind your audience that your dispensary is where the joy really comes from.

Here are the top 5 moves to make before the snow falls and customers start panic-buying gummies like they’re cranberry sauce on Thanksgiving Eve:

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Get Found or Get F’d: SEO That Kicks Ass - News for All Senior Businesses

Let’s get real. If your website isn’t showing up on page one, you’re invisible. And invisible doesn’t pay the bills. SEO for senior business owners isn’t some techy fad — it’s your secret weapon in a digital world that forgets fast and scrolls faster.

Why Give a Damn About SEO?

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Empty picture frame among ornate gold frames on a dark wall, symbolizing the potential loss of online visibility and the importance of maintaining a strong digital presence for businesses.
Cannabis plants in boxing gloves positioned in a ring, symbolizing the debate between hemp and cannabis, relevant to discussions on cannabis legality and health benefits.
Cartoon illustration of a trash can overflowing with distressed cannabis plants, flames and smoke rising, symbolizing poor marketing practices in the cannabis industry.
Don’t Let the Dark Take Your Website

It starts small—a missing image here, a broken link there. You ignore it. Too busy, too tired, too late. Then one night, your traffic vanishes. Google buries your site. Customers can’t reach you. The darkness has taken hold.

Neglecting Maintenance is a Slow Bleed

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Hemp vs. Cannabis: Stop Pretending You’re Confused

First Off, Quit Acting Like You Don’t Know

Everybody out here is clutching their hemp seed lotion or CBD gummies like, “Wait, is this cannabis? Is hemp weed? Am I breaking the law, Karen?” 

Deep breath. It’s the same plant family, Cannabis sativa

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Why Most Cannabis Marketing is Trash

Let’s be real:most dispensary marketing out there is weaker than the half-smoked roach you found in the couch cushions. Cookie-cutter, with NO content. Only menu website blah, blah, blah. Recycled social posts, and “SEO experts” who couldn’t find a keyword if it was sitting in the bong water they just dumped down their toilet. Oops!

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Canna-Cooking and Recipes

a pan of creamy mushroom gravy over chicken breasts
Cannabis Pretzel Treats
infused coconut oil
CannaChicken Breasts in Mushroom Sauce

By Julia Frey of Vikalinka on Pinterest & Canna-TWEAKEDby Cynthia Saarie

Prep: 10 minutes

Cook: 20 minutes 

Total: 30 minutes 

Servings:4+

Tender and juicy chicken breasts smothered in garlic mushroom sauce. Create a comforting dish that can be on your table in just 30 minutes!

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Infused Chocolate-Covered Pretzel Nuggets

Savory, sweet, and salty — a July treat made to be passed around the party like a joint.

Why Pretzels?

No melting, no mess. Just a crunchy, crave-able snack with the perfect dose to keep the vibe going without dragging it down. Think salty-sweet bites that everyone reaches for twice. Make extras; these will go fast!

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 Ingredients:

* 1 gram cannabis flower

* 1/2 cup neutral oil*

 (such as refined coconut, vegetable, canola, or grapeseed oil) 

*Coconut oil goes rancid, especially when infused with organic materials. Please don’t make too much, so you can use it quickly or store it in the fridge for up to a month.

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Coconut Oil for Cannabis Cooking
cannabutter
Summer Infused Corn Salad (with Feta Cheese + Fritos to dip)

Yield:6 servings (double the recipe for a party of people)

Prep Time:10-15 minutes

Calories:under 200 per serving with the Fritos

THC mg per serving: <5 mgs

During thesummermonths, I take every chance I can get to enjoy sweet cornat all my picnics, potlucks, and BBQs. While I love celebrating the versatile ingredient in all its forms, a fresh corn salad has to be one of our favorite ways to enjoy sweet summer corn. Not only is it completely adaptable to what you have on hand, it’s so easy to prepare—simply toss to combine, season to taste, and serve! 

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NYS Cannabis Mocktail Recipe: “Canna Colada”

Here’s a smooth, tropical mocktail you can make at home or serve at your dispensary event:

Canna Colada (Serves 2)
  • 1 cup crushed ice
  • ½ cup coconut milk (unsweetened or sweetened, your choice)
  • ½ cup pineapple juice
  • 1–2 teaspoons of infused cannabis coconut oil or THC tincture (One or two full droppers for a stronger high: ~25 mg, or for a low dose: ~5 mg per serving, one-half dropper)
  • Optional: splash of lime juice or a mint garnish

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Dive into the world of creative cooking as we explore how to infuse traditional recipes with a touch of cannabis magic.

 First and foremost, if you are going to cook with cannabis, you have to DeCarb the flower. It’s important to know what you’re doing. You can’t just put flower onto a cookie sheet and cook it. It’s a little more technical than that! 

When cooking with cannabis, the process is called decarboxylation.

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How To DeCarb Cannabis to Use in Cooking Recipes

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